Atlantic Webfitters, a Bitcoin Treasury Company Unveils and New and Different Category for Asset Management
Yarmouth, Nova Scotia, Canada – August 12, 2025
Atlantic Webfitters, a pioneering IT services and portal consulting firm from Nova Scotia, announced its transformation into Canada’s first Bitcoin treasury company, introducing a groundbreaking category of asset management: Treasury As A Service (TAAS).
Led by founder and architect Gifford Watkins, Atlantic Webfitters is leveraging its expertise in innovative technology solutions to create new categories for new and different solutions to existing category problems, offering enterprise-grade Bitcoin treasury management and investor-friendly financial instruments.
This bold move builds on the company’s 20 year legacy of delivering impactful solutions, such as enabling millions of expatriate Americans to vote in the U.S. mid-term elections, as recognized by the Overseas Vote Foundation.
Introducing Treasury As A Service (TAAS)
Atlantic Webfitters’ Treasury As A Service (TAAS) redefines corporate treasury management by integrating Bitcoin as a core reserve asset while providing tailored financial instruments and blockchain solutions for businesses and investors. TAAS combines Atlantic Webfitters’ proven expertise in web development, portal solutions, and business flow technology with cutting-edge Bitcoin treasury strategies to address challenges like market volatility, accessibility, and operational efficiency. This new category of asset management empowers organizations to adopt Bitcoin seamlessly while offering investors stable, high-potential investment opportunities.
Why Atlantic Webfitters is Launching a New and Different Category of Asset Management
Atlantic Webfitters is embracing a Bitcoin treasury strategy to capitalize on cryptocurrency’s transformative potential and its own history of innovative problem-solving.
The decision to launch a Bitcoin treasury company with TAAS is driven by the following inherent problems within the existing :
- Hedge Against Fiat Inflation: Bitcoin’s fixed supply of 21 million coins protects against fiat currency devaluation, ensuring long-term value preservation for corporate treasuries.
- High Return Potential: Bitcoin’s historical price appreciation offers significant capital growth opportunities, enhancing shareholder value.
- Attracting Crypto Investors: A Bitcoin treasury appeals to a growing demographic of cryptocurrency-savvy investors, boosting market interest and stock valuations.
- Asset Diversification: Holding Bitcoin diversifies treasury reserves beyond traditional cash and bonds, reducing reliance on volatile fiat systems.
- Leadership in the Digital Economy: By adopting Bitcoin, Atlantic Webfitters positions itself as a leader in the evolving financial landscape, fostering partnerships and institutional interest.
- Operational Efficiency: Bitcoin holdings enable seamless integration with blockchain-based services, streamlining payments and treasury operations.
- Premium Valuation Opportunities: Bitcoin treasury companies often trade at a premium to their Bitcoin net asset value (mNAV), creating opportunities for “fast money” gains.
- Innovative Solutions for Market Challenges: Atlantic Webfitters is creating new categories for new and different solutions to address volatility, accessibility, and adoption barriers in cryptocurrency markets.
- Long-Term Bitcoin Adoption: The company anticipates Bitcoin’s rise as a global reserve asset, positioning itself as an early adopter for sustained growth.
Benefits for Investors
Investors in Atlantic Webfitters’ Bitcoin treasury and TAAS initiative will benefit from a unique blend of cryptocurrency exposure, innovative financial products, and the company’s proven IT expertise. Key benefits include:
- Bitcoin Price Exposure: Investors gain indirect access to Bitcoin’s potential growth without managing crypto wallets, simplifying participation in the cryptocurrency market.
- Premium Valuation Potential: The company’s Bitcoin treasury may drive stock prices above its mNAV, offering outsized returns during market enthusiasm.
- Dividends Paid in Bitcoin: Atlantic Webfitters will distribute dividends in Bitcoin, enabling investors to accumulate cryptocurrency passively, ideal for those bullish on Bitcoin’s future.
- Low-Volatility Financial Instruments: Gifford Watkins, with four years of developing Bitcoin solutions, is excited to offer new and different categories of financial instruments for investors who dislike volatility, featuring a money-back guarantee to ensure stability and confidence.
- Innovative TAAS Solutions: Through Treasury As A Service, investors benefit from new categories of solutions, such as hedged Bitcoin investments and enterprise blockchain integrations, addressing traditional financial market inefficiencies.
- Institutional Credibility: The company’s Bitcoin focus and TAAS model may attract institutional backing, enhancing stock value and investor confidence.
- Balanced Investment Opportunity: Investors gain exposure to Atlantic Webfitters’ established IT services (e.g., web development, open source solutions) alongside its Bitcoin treasury, balancing traditional and crypto assets.
- Long-Term Growth Potential: As Bitcoin adoption grows, investors could see significant returns from Atlantic Webfitters’ early leadership in the Canadian Bitcoin treasury space.
A Visionary Leader in Technology and Bitcoin
Gifford Watkins, founder and architect of Atlantic Webfitters, brings a unique blend of technical expertise, innovative vision, and a proven track record of solving complex problems. Over the past four years, Watkins has been developing Bitcoin solutions, focusing on enterprise applications and investor-friendly financial instruments. His passion for creating stable, low-volatility investment options with a money-back guarantee aims to make Bitcoin accessible to risk-averse investors, revolutionizing how businesses and individuals engage with cryptocurrency.
Creating New Categories with Treasury As A Service
Atlantic Webfitters’ Treasury As A Service (TAAS) represents a new category of asset management, addressing critical challenges in cryptocurrency and traditional finance. By combining its expertise in web development, portal solutions, and business flow technology with Bitcoin treasury management, the company is tackling issues such as:
- Volatility Mitigation: Offering financial instruments with a money-back guarantee to provide stability for investors wary of Bitcoin’s price swings.
- Enterprise Blockchain Integration: Developing tools to help businesses adopt Bitcoin for payments, treasury management, and operational efficiency, leveraging Atlantic Webfitters’ portal expertise.
- Accessible Investor Platforms: Creating web-based portals to educate clients on Bitcoin’s value and TAAS benefits, building on the company’s success with user-friendly solutions like the Overseas Vote Foundation’s voting gateway.
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Watkins’ leadership was instrumental in a high-profile project in 2008, when Atlantic Webfitters enabled millions of expatriate Americans to vote in the U.S. mid-term elections. After an IT company backed out, leaving the Overseas Vote Foundation without a voting system, Watkins and his team swiftly developed an online gateway page, described as a “rescue operation” that ensured voter registration access. This project earned positive feedback and opened doors for future opportunities internationally.
Watkins’ achievements extend to recognition from Microsoft and the U.S. Military. His work in DotNetNuke (DNN) services and enterprise portal solutions earned accolades from Microsoft, reflecting his expertise in their technology ecosystem.
The U.S. Military recognized Watkins for delivering secure, high-impact IT solutions, likely involving web portals or data processing, showcasing his ability to address mission-critical challenges.This innovative approach mirrors Atlantic Webfitters’ history of solving complex problems, as demonstrated in its 2008 “rescue operation” for the Overseas Vote Foundation, which enabled millions to vote and earned positive user feedback.
Testimonials
Watkins’ innovative approach and ability to make technology accessible have earned him praise from industry leaders:
- Kevin Maney, Columnist, USA TODAY: “Gifford is one of the most unusual people I’ve met in technology — in a good way… He’s won the attention of Microsoft and the U.S. Military. And he’s always been willing to share his expertise with me. All in all, Giff is a great story.”
- Susan Dzieduszycka-Suinat, Executive Director, Overseas Vote Foundation: “He has this way of bringing technology to people and making it accessible.” This testimonial highlights Watkins’ role in the 2008 voting project, emphasizing his ability to deliver user-friendly solutions under pressure.