Chat Bots – Because Websites are 24/7
Here are ten top reasons to install a chatbot: If you are ready to implement a Chat Bot, contact us and we’ll show you the ropes. Mind you, we only offer these services for category kings & queens.
Category Design – Origins
Category Design I’ve had the privilege of knowing Kevin Maney for oh, 15 or 16 years. I read his book “Maverick and His Machine” around 2005 when I founded a software company, and called it, Atlantic Web Fitters (AWF). I decided to create a new category at that time and declared AWF would be a […]
Category Designers Create New Worlds
Category disruption occurs when a company or brand attempts to reposition an existing category or subcategory in their favor, often by introducing new products or services that are similar to those offered by an established category leader. Here are some examples of how our world is re-created using category design ingenuity: Some of these were […]
Category: Alcoholic Beverages – 100 Sub-Categories
Here’s 100 sub-categories for the Alcoholic Beverages category: Within any one of these sub-categories could be a volcano of issues & problems to solve. When you solve all the problems within an existing category; that’s when it’s time to create a brand new & different category. Category design is used to blast your way into […]
100 Sub-Categories of Technology
100 sub-categories of technology: Once again… each and every one of these sub-categories was created, and since technology has pretty much emerged recently on a global scale, imagine the fortunes made by these disruptive category designers. Happy Category Designing!
100 Sub-categories of Food & Beverage
100 sub-categories of food and beverages: Now again… see the revenue, imagine the brands that exist in each and every one of these categories. When you create a brandnew category, you will not compete in any of these already existing categories, or else you’ll be fighting for less than 25% of the scraps. To the […]
100 Top Categories Worldwide
Here are some common categories that may be considered among the top 100 worldwide: Within any one of these categories exists the potential to create brandnew categories; “Energy Drinks” didn’t exist thirty years ago, someone created a sub-category and went from zero to billions of dollars. Then someone created the category “Energy Shot”… same thing, […]