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Google, the biggest search engine out there, uses over 200+ factors to decide where your site ranks when someone searches up a key word of yours. They also use actual humans as well to randomly review the rankings as well. One of the major factors is speed. How fast can your site get to someones device. So, lets take a look at CDN’s or Content Delivery Networks.
Let’s say you order a new t-shirt from Amazon. Now let’s say that Amazon only had one warehouse and it was way out in California and you lived in New York. How long do you think it will take that t-shirt to make it across the country? Now, what if instead of one warehouse in California Amazon had 20 all across the US and all of them had all of the products they sold. One of those warehouses just happens to be in New York… Now how long will it take for you to get your t-shirt?
Content Delivery Systems work in much the same way. When you type in a URL, like AtlanticWebFitters.com, our servers check to see where in the world you are. From here is selects the nearest server to you to load the webpage from. This way the page loads faster because the server is closer.